Co2 neutral means that the impact of the packaging itself is neutral in terms of Co2 equivalents, so it has no impact on the environment. How do we do that? First, we look at how to minimize the packaging impact, so it has as little Co2 equivalents as possible. However, there are certain specifics you have to keep an eye for. For example; plastic impact on marine life cannot be expressed in Co2 equivalents, hence, we prefer to not use plastic for disposable packaging. Furthermore, we compensate what impact is left by planting trees in deserted area's. We make sure that the impact that we inevitably have to make is cancelled out.

Our philosophy entails a critical look on all aspects that contribute to the packaging impact. The first phase is to Rethink: this means that we take a detailed look at the design of the packaging and the supply chain. We make calculations to find immediate and efficient ways to improve the process, which often also result in lower costs and shorter lead times. We use LCA software in the design proces and study multiple possibilities and types of material, minimise material usage and study if materials are truly sustainable. There is a substantial difference for the environment whether materials are home compostable or industrial compostable, with the former being the better option. We take a look at what can and will be recycled and we compensate the remaining impact by our planting program. We not only plant trees, but we also maintain them for over 30 years, to stimulate biodiversity. Many competitors simply buy CO2 certificates to compensate for their impact. However, there are all kinds of certificates on the market, varying greatly in reliability. There is a great uncertainty of what truly happens behind the scenes.

Although the terminology of greenwashing indicates that you are taking steps in the right direction, in reality this is not true. In fact, in some cases it could even be true that you are making things worse. Greenwashing often happens when companies focus on looking sustainable, but forget to actually be sustainable. For example, a company can have very low CO2 emissions, but still contribute to the pollution of the ocean by using a lot of chemicals and plastic.

There are many misconceptions one of them is Oxodegradable plastic, it appears to be biodegradable because of its name, but they have little metal in the plastic, which breaks the chains of the plastic and breaks it apart into small particles. That is actually much nastier because you get microplastic and that continues for hundreds of years. On the outside the problem has been solved, but it is actually still there. An other misconception is plastics that are (partially) covered with paper to make it look like paper, for the customer it looks more sustainable. Often the plastic is covered with brown paper, to make it look even more sustainable. But in reality the paper makes it very hard or impossible to recycle the plastic, and makes it more difficult to recycle the paper, so it only makes things worse, it can also be seen as some type of greenwashing.

There is more nuance in that statement. As long as plastic is a mono material and the collection is well organised, the Co2 impact is very low. The question is how end customers dispose the packaging and how easy it is for the end-user to get the material recycled 100%.

Many companies go “plastic free” which is a claim easy to explain for the brand owner and easy to understand for the en end customer. You can buy plastic free, but if it has been shipped from China or another far away destination by plane, it is still not environmentally friendly. As Zero Packaging, we provide insights into those processes by calculating the impact with LCA software and proposing alternatives including the cost effect, for instance by studying local production. Next to that, logo’s show that chosen material, a all paper solution with FCS logo can be easy to understand and easy to recycle for end customers.

The obvious answer is less materials means less material costs. But less material often also means less transport costs, because more units fit on a pallet or the package is lighter/smaller. On top of that local production can reduce costs, the less transport the less impact on the environment and the less costs. It is our task to show you the impact and cost per packaging design and per production location.

Personal data that we process ZeroPackaging processes your personal data because you use our services and/or because you provide it to us yourself. Below you will find an overview of the personal data that we process: - First and last name - Gender - Phone number - E-mail address - Other personal data that you actively provide, for example by creating a profile on this website, in correspondence and by telephone - Information about your activities on our website - Data about your surfing behaviour across different websites (for example because this company is part of an advertising network) - Internet browser and device type Special and/or sensitive personal data that we process Our website and/or service does not intend to collect data about website visitors who are younger than 16 years old. Unless they have parental or guardian permission. However, we cannot check whether a visitor is older than 16. We therefore advise parents to be involved in the online activities of their children, in order to prevent data about children being collected without parental consent. If you are convinced that we have collected personal information about a minor without this consent, please contact us at operations.paxpring@imaginedigital.com and we will delete this information. For what purpose and on what basis we process personal data ZeroPackaging processes your personal data for the following purposes: - Sending our newsletter and/or advertising brochure - To be able to call or e-mail you if this is necessary to be able to carry out our services - ZeroPackaging analyses your behaviour on the website in order to improve the website and to tailor the range of products and services to your preferences. - ZeroPackaging tracks your surfing behaviour on various websites with which we tailor our products and services to your needs. How long we keep personal data ZeroPackaging does not store your personal data longer than is strictly necessary to realize the purposes for which your data is collected. We use the following retention periods for the following (categories) of personal data: 2 years. Sharing personal data with third parties ZeroPackaging does not sell your data to third parties and only provides it if this is necessary for the execution of our agreement with you or to comply with a legal obligation. We conclude a processor agreement with companies that process your data on our behalf to ensure the same level of security and confidentiality of your data. ZeroPackaging remains responsible for these processing operations. Cookies, or similar techniques, that we use ZeroPackaging uses functional, analytical and tracking cookies. A cookie is a small text file that is stored in the browser of your computer, tablet or smartphone when you first visit this website. ZeroPackaging uses cookies with a purely technical functionality. These ensure that the website works properly and that, for example, your preferred settings are remembered. These cookies are also used to make the website work properly and to be able to optimize it. In addition, we place cookies that keep track of your surfing behaviour so that we can offer customized content and advertisements. On your first visit to our website, we already informed you about these cookies and asked for permission to place them. You can opt out of cookies by setting your internet browser so that it no longer stores cookies. In addition, you can also delete all information that has previously been stored via the settings of your browser. For an explanation, see: https://veiliginternetten.nl/themes/gedrag/cookies-wat-zijn-het-en-wat-doe-ik-ermee/ View, modify or delete data You have the right to view, correct or delete your personal data. In addition, you have the right to withdraw your consent to the data processing or to object to the processing of your personal data by ZeroPackaging and you have the right to data portability. This means that you can submit a request to us to send the personal data we have about you in a computer file to you or another organization mentioned by you. You can send a request for access, correction, deletion, data transfer of your personal data or request for withdrawal of your consent or objection to the processing of your personal data to operations.paxpring@imaginedigital.com. To ensure that the request for access has been made by you, we ask you to send a copy of your proof of identity with the request. Make your passport photo, MRZ (machine readable zone, the strip with numbers at the bottom of the passport), passport number and Citizen Service Number (BSN) black in this copy. This is to protect your privacy. We will respond to your request as soon as possible, but within four weeks. ZeroPackaging would also like to point out that you have the option to file a complaint with the national supervisory authority, the Dutch Data Protection Authority. You can do this via the following link: https://autoriteitpersoonsgegevens.nl/nl/contact-met-de-autoriteit-persoonsgegevens/tip-ons How we protect personal data ZeroPackaging takes the protection of your data seriously and takes appropriate measures to prevent misuse, loss, unauthorized access, unwanted disclosure and unauthorized modification. If you have the impression that your data is not properly secured or there are indications of misuse, please contact our customer service or via operations.paxpring@imaginedigital.com